Managing the Unmanageable

Successful businesses people are aware of what’s going on in the world. They know, in depth, about their goods, or the service they provide.  However, that’s only the ante to the game of business.

The winners develop awareness of what is happening in the “environment” over which they have no control.

  • What changes in Society will change how and when customers buy?
  •  What changes in Technology provide greater savings and therefore must become part of your offering?
  • What changes in the Economics of your city, county, state, Federal Government or the world will have an impact on your business?
  • What is happening in Politics that can change customer behavior?

Here are two changes that you might want to watch:

The price of a bushel of corn is nearing $8/bushel (normally around $2/b).

Two conflicting stories appeared – are you aware of the impact of corn on your business?

* The Price Of Corn Is Still Popping
Yankton Press & Dakotan – 2011/06/14 21:46:51
ST. LOUIS — U.S. food prices are expected to stay high through 2012 because heavy rains and extreme flooding will likely cut the size of this fall’s corn harvest.
* Corn prices fall sharply on improving crop report
Boston Globe – 2011/06/14 21:19:06
Corn prices are falling after a spell of warm, dry weather left more than two-thirds of the crop in good condition.


The earth may be headed into another cold period – mini-ice age. Global warming has become global cooling – again.

Posted in Science, 14th June 2011 17:00 GMT  also Free whitepaper – Power and Cooling Capacity Management for Data Centers

“What may be the science story of the century is breaking this evening, as heavyweight US solar physicists announce that the Sun appears to be headed into a lengthy spell of low activity, which could mean that the Earth – far from facing a global warming problem – is actually headed into a mini Ice Age.”


Do you have the correct assortment of goods and services to meet an external factor that could change buying habits?

So, what’s the business person to do?

  1. READ.

  2. Ask suppliers questions.

  3. Ask the delivery driver questions.

  4.  Learn what is happening around you.

The business of business is more than just “running things.”

Sometimes, government’s warnings are timid and “… if the trumpet makes an uncertain sound, who will prepare for battle?”

Are you wisely preparing yourself, your business, for the future?


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